Salesforce Marketing Cloud Consultant

The Salesforce Certified Marketing Cloud Consultant credential recognises professionals who can design and implement Marketing Cloud solutions for email, mobile, social, and advertising campaigns. Candidates demonstrate the ability to configure automation, data management, and personalisation strategies to drive customer engagement.

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What is the MCC Course?

Who Should Take This Course?

Marketing Cloud Consultants designing campaign solutions
Digital marketers configuring automation journeys
CRM Marketers managing multi-channel campaigns
Salesforce Admins expanding into marketing technology
Marketing Operations professionals implementing Marketing Cloud
Email and automation specialists seeking certification

What You Will Learn in the MCC Course

A comprehensive curriculum covering all exam objectives with hands-on labs and real-world practice.

Discovery and Architecture

Business requirements gathering
Marketing Cloud account types
Business units and account hierarchy
Integration architecture with Sales/Service Cloud

Data Management

Data extensions and attributes
Contact builder and data designer
Audience segmentation
Data import and automation
Contact deletion and suppression

Email Studio

Content Builder and templates
Dynamic content and personalisation
A/B testing
Deliverability and sender authentication
Tracking and reporting

Journey Builder

Journey types and entry sources
Decision splits and wait activities
Goal and exit criteria
Journey testing and publishing
Multi-channel journeys

Automation Studio

Automation types and scheduling
SQL query activities
Data extract and import activities
Filter activities
Error handling and monitoring

Mobile and Social

MobileConnect SMS setup
MobilePush configuration
Social Studio basics
Advertising Studio overview
Transactional messaging

Analytics and Reporting

Intelligence Reports (Datorama)
Email performance analytics
Journey analytics
Custom dashboards
ROI measurement

Course Prerequisites

Pre-requisites training is free when you purchase the course from ProSupport

Salesforce Certified Marketing Cloud Email Specialist credential
Minimum 2 years of Marketing Cloud implementation experience
Experience with HTML/CSS for email development
Understanding of marketing automation principles and data management

Exam Information

Everything you need to know about the MCC certification exam.

Exam Component	Details
Exam Name	Salesforce Certified Marketing Cloud Consultant
Exam Code	MCC
Exam Type	Multiple Choice
Total Questions	60
Passing Score	65%
Exam Duration	105 minutes
Language	English
Exam Provider	Salesforce / Webassessor
Exam Focus	Marketing Cloud solution design, data management, and campaign automation
Exam Registration	Trailhead / Webassessor
Retake Policy	1-day waiting period; $100 retake fee
Certification Validity	1 year (annual maintenance required)